A crowd of people in a street
Digital Advertising, Done Right

Welcome
to an evolution 
in digital advertising 

We believe advertising can be better. We believe it can be more relevant, more engaging, and more rewarding for advertisers, media owners and consumers.

We are Multilocal, a curation services company powered by our curation platform. From day one, our mission has been to transform programmatic advertising by giving advertisers and media owners the control, transparency, and efficiency they need to ensure advertising reaches its full potential.

The Curation Experts

20+ Years in Advertising & Media: Founded in 2019 by former Microsoft executives James Leaver and Robin Bootle, Multilocal was created to address the inefficiencies in digital advertising

  • Global Team of 100+ Curation Experts
    With 5 years experience delivering curated campaigns in over 150 countries we’ve mastered the art of making digital advertising work.
  • Independently Owned & Platform-Agnostic
    Unbiased expertise with integrations across multiple SSPs, DSPs, and DMPs.
  • Proven Results
    Our curated campaigns deliver a 20-40% increase in performance - consistently exceeding KPIs for advertisers and media owners.
“With benefits like supply-side audience matching, energy efficiencies, and cost-effectiveness, curation is set for significant growth"
“Over the past nine months, we've seen a global surge in Curation as advertisers embrace its efficiency and benefits”
“After many false dawns, curation now offers the potential for real change and meaningful evolution in digital advertising. ”

What is Audience 
 Curation?

Unlocking the Full Potential of Programmatic Advertising

Curation represents the next evolution in programmatic advertising. It's designed to make digital advertising work as it should.

  • Streamlining audience discovery for greater accuracy and effectiveness
  • Driving additional revenue growth for advertisers and media owners
  • Maximising opportunities for data monetisation
  • Enhancing campaign performance to deliver superior results

How Does it 
 Work?

Audience Discovery
We leverage our proprietary database, powered by our Media Quality Index, covering 35,000+ domains and apps; and 62,000 audience data points.

Marketplace Curation
Our Curation Intelligence Platform™, matches campaign KPIs to the most relevant, safest of environments for optimal results.

Active Curation™
Post-launch, our Active Curation™ process adjusts domains, apps and audience segments in real time driving better results for each campaign.

Who Benefits from 
 Audience Curation?

Advertisers & Agencies

Better Campaign Performance: Expect a 30–50% boost through smarter, sharper targeting and relentless optimisation.

Greater Reach Beyond PMP Limitations: Our 1-to-many curated marketplaces use multiple targeting signals and pre-vetted inventory to enable more efficient bidding, better audience matching, and broader reach than standard 1-to-1 PMPs.

Premium Placements, Every Time: Our team rigorously review every single domain, app, and CTV channel, ensuring zero chance of your ads appearing in low-quality environments.

Greener Campaigns: Cut your campaign's carbon footprint by 40–60% compared to traditional programmatic ads.

Media Owners

Maximise Revenue: See a 24–28% boost in yield thanks to our cutting-edge curated campaigns.

First-Party Data Power: Unlock the value of your data and monetise your assets - curated campaigns maximise first-party insights, enhancing audience relevance and boosting engagement by 8-12%.

Transparency: Get real-time access to advertisers' KPIs and live campaign performance, empowering you to optimise content and pricing for maximum impact.

Enhanced User Experience: Serve users relevant ads by balancing monetisation with quality, improving engagement and fostering positive interactions.

95%
of campaign KPIs met
75%
Higher CTR than projected
40%+
Lift in performance
38%
Increase in Video Completion Rate (VCR)

Connecting Advertisers
with Media Owners

Curation bridges the gap between advertisers and media owners, making the buying and selling of advertising more efficient, transparent, and rewarding for everyone involved. 

We collaborate with the world’s leading brands, agencies, and media owners to deliver curated campaigns across more than 190 countries.